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CIO or CSM?
CSMs and CIOs have different roles and one common objective. They both link technology-driven metrics to business outcome-driven metricsץ
Guy Galon
Oct 13, 20246 min read


Happily Ever after?
The German Football Association moved its 70-year sponsorship deal with Adidas to partner with Nike. And there are learnings for all of us
Guy Galon
Sep 1, 20242 min read


Strategic Mindset for Everyone
A Strategic Mindset is for Everyone. It will improve your performance and align your added value with the organization's goals.
Guy Galon
Jul 28, 20246 min read


CSMs can unlock new doors
CSMs can leverage their multi-disciplined transferable skills and pivot to new domains. Pre-sales and marketing are new doors to be unlocked
Guy Galon
Jul 22, 20241 min read


Intuitive Bet or Calculated decision?
Mastering your decision-making process is a great skill set to improve on your way to becoming an outstanding professional.
Guy Galon
Jul 9, 20244 min read


Gradually saying YES
You probably heard about “learning to say no diplomatically,” Now, it's time to learn the art of saying yes gradually.
Guy Galon
Jun 29, 20243 min read


Difficult Discussion - opportunity for professional growth
Mastering difficult discussions is a worthy challenge for CSM. It improves one's negotiation and leadership skills in unfavorable situations
Guy Galon
May 25, 20242 min read


Making friends
Soft skills are a great asset but are used differently when engaging customers and friends in our professional and private lives.
Guy Galon
May 2, 20241 min read


Proactive Empathy
Listening-> Respecting-> Being compassionate -> Being responsive.
This is “proactive empathy” in action.
Guy Galon
May 2, 20242 min read


Small Wins
How CSMs know that they are on the right path? What are the positive indications (“wins”) to look for?
Guy Galon
May 2, 20241 min read


Underperforming Teams
Customers may not act professionally. However, CSMs are capable of identifying these circumstances and diligently resolving them.
Guy Galon
May 2, 20242 min read


One Story
Customer management is a "Never Ending Story." Optimistically speaking, it will not end as customers and vendors live happily ever after.
Guy Galon
May 2, 20241 min read


Five Story Types
A successful CSM is also a good storyteller. It is an essential part of building trust with customers. Read more about the five-story types
Guy Galon
May 2, 20242 min read


Workload
Are we constantly feeling a “𝒇𝒆𝒂𝒓 𝒐𝒇 𝒎𝒊𝒔𝒔𝒊𝒏𝒈 𝒐𝒖𝒕?” while chasing a “finish line” that doesn’t get closer?
Guy Galon
May 2, 20242 min read


Predicting stakeholder change
If only we could predict stakeholder change in advance. Read more about the predictive signs and your playbook to manage this situation
Guy Galon
Apr 11, 20246 min read


Predicting onboarding success
The more you think about expected outcomes, the better chances you will have to drive onboarding to success and mitigate risks
Guy Galon
Mar 14, 20245 min read


Grey Areas
CS professionals should accept their lack of visibility into clients' decision-making processes. But how can they handle these blind spots?
Guy Galon
Mar 14, 20242 min read


Churn - Non Obvious prediction
How do you know when your customers "quietly" consider your engagement?
Read about the three non-obvious indicators to assess this situation
Guy Galon
Feb 15, 20247 min read


CSM Handover
Account Handover is often mentioned when transitioning between sales and customer success. However, within the CS team, various situations
Guy Galon
Feb 13, 20243 min read


Change is coming
GenAI is an Opportunity and not a Threat. It is disruptive and here to change the role of Customer Success professionals. In this article,
Guy Galon
Feb 13, 20246 min read
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